DRZL is a New York based startup that specialises in cooking oils infused with CBD.
After our main brief meeting, a lot of questions asked and many answers later we came up with the overall brand feel, look and style. The project had to have a premium feel but at the same time show accessibility, in a minimal way provide maximum information while being soft and inviting. There had to be room left for possible product expansion. Logotype had to be universal, with elements changing colour depending on what product it represents.
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"Maciek has an amazingly creative mind. He has a great ability to take several different ideas and synthesize them into a few digestible designs. As a result of working together, he has provided my company with a logo and label design with a premium look and feel with a definite mass appeal. Maciek is a brand champion. His creativity is only matched by his friendly and responsive nature."
Leon Cauthen
Visual Designer